Amazon Main Image, Size and Specification Summary Guide

Summary of Amazon Main Image, Auxiliary Image Size and Specifications

With the continuous development of e-commerce, platforms like Amazon have increasingly high requirements for product images. To enhance the display effect of products and improve user experience, merchants need to understand and comply with Amazon's requirements regarding the size and specifications of main images and auxiliary images. This article will summarize the size and specifications of Amazon main images and auxiliary images based on recent news.

I. Requirements for Main Images

1. Image Size Generally, the size of the main image should be larger than 800x800 pixels to maintain clarity.

2. File Format Main images should use common formats such as JPEG or PNG to ensure image quality and upload speed.

3. Image Content The main image should showcase the key features of the product, such as color, material, and size, to help consumers understand basic product information.

4. Image Quality Main images should maintain high clarity and color saturation to enhance the visual appeal of the product.

5. Number of Images Each product should at least include one main image. Additional related images, such as close-up shots or multi-angle views, can also be added if necessary.

II. Requirements for Auxiliary Images

1. Image Size The size of auxiliary images can vary depending on specific circumstances but should generally be smaller than the main image to maintain overall visual harmony.

2. Number of Images The number of auxiliary images can depend on the product’s characteristics and personal needs, but it is recommended not to exceed five.

3. Image Content Auxiliary images can provide additional product information, such as packaging, accessories, or origin, to increase consumer trust.

4. File Format Auxiliary images can use the same formats as main images, such as JPEG or PNG.

5. Image Quality Auxiliary images should also maintain high clarity and color saturation but should avoid being overly complex or blurry, which could negatively impact user experience.

III. Other Considerations

1. Avoid Over-Editing Images should not be excessively beautified or altered to prevent misleading consumers about the true nature of the product.

2. No Watermarks or Text Images should not contain watermarks, text, or logos, as these can interfere with the product display and user experience.

3. Compliance with Amazon Standards Images must adhere to Amazon’s rules and standards to avoid violating platform policies.

4. Balance Upload Speed and Image Quality When uploading images, balance upload speed with image quality to avoid negatively affecting user experience and store ratings.

In summary, merchants should follow Amazon’s guidelines when uploading product images to enhance both product presentation and user experience. Additionally, merchants should stay informed about industry trends and relevant news to adjust their strategies accordingly in response to market changes and evolving consumer demands.