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Analysis of Shopee Platform's Restricted Product Regulations and Prohibited Sales Item List

ONEONEJun 08, 2025
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Analysis of Shopee Platform's Restricted Goods Regulations and Prohibited Items List

With the rapid development of e-commerce, Shopee has become the preferred shopping platform for an increasing number of users. However, to maintain the order of the platform and protect consumer rights, Shopee has strict regulations regarding restricted goods and prohibited items. This article will analyze Shopee’s restricted goods regulations and prohibited items list, helping users understand relevant policies and avoid violations.

Analysis of Shopee Platform's Restricted Product Regulations and Prohibited Sales Item List

I. Restricted Goods Regulations

1. Product Quality Shopee has strict requirements for product quality. The platform prohibits the sale of counterfeit or substandard products, pirated or infringing items, and goods that do not meet safety standards. Once any non-compliant products are discovered, they will be removed from the shelves or banned from sale.

2. Pricing Standards Shopee requires that product prices comply with market norms and prohibits price fraud or false advertising. For products with abnormal pricing, the platform will review them and take appropriate actions.

3. Prohibited Items Shopee has a clear list of prohibited items, including but not limited to drugs, weapons, obscene materials, gambling equipment, and items that endanger public safety. These items are strictly forbidden from being sold on the platform.

II. Prohibited Items List

Here are some typical examples of prohibited items listed by the Shopee platform

1. Counterfeit or Substandard Products Including counterfeit brands, fake brand-name goods, and low-quality items such as counterfeit luxury watches or branded clothing.

2. Pirated or Infringing Goods Such as pirated books, audiovisual products, and software.

3. Hazardous Materials Like flammable or explosive substances, toxic or harmful materials.

4. Goods Not Meeting Safety Standards Such as products that fail to meet national safety or environmental standards.

5. Illegally Traded Items Including prohibited cultural relics and smuggled goods.

III. Compliance Recommendations

To ensure compliance in operating on the Shopee platform, sellers should stay informed about market trends, understand relevant policies, and take the following measures

1. Strictly Control Product Quality Sellers should ensure that the goods they sell meet relevant quality standards and avoid selling counterfeit, pirated, or poor-quality items.

2. Adhere to Pricing Standards Sellers should set reasonable prices and refrain from price fraud or false advertising. If there are any questions, they can consult the platform’s customer service department for guidance.

3. Verify Prohibited Items Sellers should carefully read Shopee’s list of prohibited items and avoid selling any banned products. If any violations are found, they should immediately remove the items and cease sales.

4. Comply with Laws and Regulations Sellers should understand and abide by laws and regulations in both their home country and target markets to avoid selling illegal items.

5. Establish Good Communication Channels Sellers should maintain close communication with the Shopee platform, keep abreast of policy changes, and promptly obtain important information.

In conclusion, understanding and adhering to Shopee’s restricted goods regulations and prohibited items list is crucial for sellers. By strictly controlling product quality, adhering to pricing standards, verifying prohibited items, and complying with laws and regulations, sellers can operate compliantly on the platform and achieve good business results.

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