A Guide to Applying for AliExpress Double 12 Detailed Explanation of Eligibility Requirements

Guide to Applying for the AliExpress Double 12 Event and Required Conditions

The AliExpress Double 12 event is an annual large-scale promotional activity on the AliExpress platform, attracting numerous sellers to participate. If you wish to join this event, the following application guidelines and required conditions will be of great help to you.

I. Application Process

1. Register an AliExpress account and complete real-name verification and email validation.

2. Log in to the AliExpress platform, view the Double 12 event page, and familiarize yourself with the event details and requirements.

3. Fill out the event application form, including basic store information, business status, and product categories.

4. Submit the application form and await platform approval.

5. Once approved, you will receive a confirmation email from the platform and gain eligibility to participate in the event.

II. Activity Requirements

1. Store Rating Stores participating in the Double 12 event must meet a certain store rating standard. Refer to the platform's regulations for specific criteria. A higher store rating increases the chances of gaining greater exposure and traffic.

2. Product Quality Products participating in the event must comply with platform quality standards and should not have any quality issues or safety hazards. Any non-compliant products will be subject to platform penalties.

3. Inventory Quantity The inventory of products applied for participation must be sufficient and meet platform requirements. Insufficient or false inventory will result in disqualification from the event.

4. Sales Volume Sellers must have a certain sales volume to qualify for the Double 12 event. Please refer to the platform’s regulations for the specific amount to ensure compliance with the threshold requirements.

5. Event Discounts Participating sellers must offer a certain discount to attract more buyers. The discount level and format must adhere to platform regulations.

III. Preparations Before the Event

1. Ensure Adequate Inventory Plan your inventory ahead of time to ensure sufficient quantities of products for the event, avoiding stockouts.

2. Optimize Product Descriptions Improve the visibility and conversion rate of products by optimizing their images, descriptions, and keywords.

3. Develop Marketing Strategies Based on the event's characteristics and target customer groups, develop appropriate marketing strategies, such as coupons and discount promotions, to attract more buyers.

4. Provide Excellent After-Sales Service During the event period, sellers should focus on after-sales service to enhance customer satisfaction, thereby maintaining brand image and reputation.

In summary, participating in the AliExpress Double 12 event requires meeting certain conditions and making adequate preparations beforehand. By optimizing product descriptions, developing marketing strategies, ensuring sufficient inventory, and providing excellent after-sales service, you can increase your chances of successfully participating in the event and achieving better sales performance. At the same time, please comply with platform rules and laws and regulations to avoid violations.