How to Fill in the Main Shop Link and Product Name of Shopee

How to Fill in the Main Shop Link and Product Name on Shopee

In today's e-commerce era, Shopee, an e-commerce platform in Southeast Asia and Taiwan, is rapidly rising. Whether it's individual sellers or business merchants, they all hope to expand their market through this platform. However, during the process of opening a store, many new sellers may encounter some confusions, such as how to fill in the main shop link and how to name products. This article will discuss these issues and analyze them with practical cases and news information.

Firstly, regarding the filling of the main shop link. On the Shopee platform, the main shop link is one of the important pieces of information that displays your seller identity. It not only helps the platform better understand your business background but also makes potential customers trust you. Generally speaking, the main shop link can be your existing official website address or links to other social media pages related to your business. For example, if you run a clothing brand, you can provide the brand's official website link or Instagram account link. Such practices allow consumers to more intuitively understand your products and service scope, thereby increasing the likelihood of purchase.

It is worth noting that The Straits Times reported on a successful Malaysian fashion designer who uploaded her Facebook homepage as the main shop link to the Shopee platform. As a result, she found that this method greatly increased her sales. Because fans on Facebook could directly click the link to visit her online store without having to search for other information. For newcomers, choosing a high-activity and rich social platform as the main shop link is a good choice.

Next, let's look at how to fill in the product name on Shopee. A good product name should be concise and clear while containing enough keywords for search engines to crawl. For example, breathable running shoes for men are much better than just shoes. Because it not only describes the product's use for running but also points out the target audience men and material characteristics breathable. Business Insider magazine also mentioned similar views, that excellent products can attract more traffic and thus improve conversion rates.

In addition, when filling in the product name, you need to avoid using overly complex or vague words. For example, the expression multi-functional fashionable casual shoes may sound very high-end and grand, but in fact, it does not clearly indicate what kind of occasions the shoes are suitable for wearing. In comparison, simple and versatile canvas shoes for women is easier for consumers to understand the features of the product and its applicable scenarios.

Besides the above two points, there are also some small tips that can help you operate your shop more effectively on Shopee. For example, regularly update inventory status to ensure that all listed items are available; actively participate in platform promotional activities, such as free shipping days; and maintain good customer service attitudes, promptly responding to customer questions and complaints. Although these details may seem insignificant, they are important factors in determining the long-term development of your store.

To sum up, opening a store on Shopee is not difficult. As long as you master the correct methods and persistently operate with care, you will surely stand out in the fiercely competitive e-commerce market. I hope the suggestions provided in this article will be helpful to you! If you have any questions, feel free to leave a message for communication. Let us work together to create our own e-commerce career!