A Guide to Enabling and Using AliExpress Live Streaming Functionality
ONEJun 15, 2025
Business InformationID: 51951
Hi, regarding the A Guide to Enabling *** issue, [Solution] *** [Specific Operation] ***Enabling and Operating the AliExpress Live Streaming Function
In recent years, the AliExpress live streaming function has gained increasing attention worldwide, becoming a new hotspot in e-commerce platforms. This article will provide a detailed introduction to enabling and operating the AliExpress live streaming function so that everyone can better utilize this new marketing tool.
I. Introduction to the AliExpress Live Streaming Function
The AliExpress live streaming function is a new type of marketing tool that showcases products, services, and market environments through live broadcasts. Through live streaming, merchants can display product details, price discounts, after-sales service, and other aspects to attract more customers to place orders. Live streaming also helps merchants better understand market demand and consumer preferences, thereby adjusting their product strategies and marketing strategies.
II. How to Enable the AliExpress Live Streaming Function
1. Register an AliExpress account and open a store.
First, merchants need to register an AliExpress account and open a store to sell products on the platform.
2. Apply for live streaming permissions.
Next, merchants need to apply for live streaming permissions from the AliExpress platform. Only merchants with live streaming permissions can conduct live sales.
3. Prepare live streaming equipment.
Merchants need to prepare some live streaming equipment, such as cameras, microphones, lights, etc., to ensure the quality of the live stream.
4. Publish the live streaming plan.
Merchants need to publish their live streaming plans on the AliExpress platform, including the time, theme, etc.
III. Steps for Operating AliExpress Live Streaming
1. Create a live room.
Merchants need to create a live room and upload relevant information, such as business licenses and brand authorization.
2. Publish the product list.
Merchants need to publish a product list in the live room so that viewers can learn about product information. At the same time, merchants can set up coupons, discounts, and other promotional activities to attract viewers to purchase.
3. Conduct live sales.
Merchants can showcase products, answer viewer questions, and interact with viewers during the live stream to increase viewer engagement and purchase rates.
4. Data analysis and optimization.
Merchants can use the live streaming data analysis functions provided by the AliExpress platform to understand viewer preferences and purchasing behaviors, thereby adjusting their live streaming and marketing strategies to improve sales performance.
In summary, the AliExpress live streaming function is a new type of marketing tool that can help merchants better understand market demand and consumer preferences, improving sales performance. Merchants need to register an AliExpress account and open a store, apply for live streaming permissions, prepare live streaming equipment, publish live streaming plans, create live rooms and publish product lists, conduct live sales, and finally optimize sales performance through data analysis. It is hoped that this article will help everyone better utilize the AliExpress live streaming function for marketing promotion.
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Analysis of Existing Promotion Activities on AliExpress and Applicable Planning Tips
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