Best Time Slots Optimization Tips for AliExpress Direct Express Practical Guide

Analysis of the Best Time Slots and Optimization Techniques for AliExpress Direct Express Advertising

AliExpress Direct Express is a tool provided to sellers for precise promotion. It helps sellers quickly acquire potential customers, enhance product exposure, and improve conversion rates. This article will discuss the best time slots for AliExpress Direct Express advertising and optimization techniques based on recent news reports, in hopes of providing some references for sellers.

I. Best Time Slots for AliExpress Direct Express Advertising

1. Working Hours According to relevant survey data, most customers' online times mainly focus on three periods 900-1100 AM, 200-500 PM, and 800-1100 PM. Placing advertisements during these time slots can increase exposure.

2. Peak Holiday Periods During holidays, customers tend to be online longer. Placing advertisements during this period can increase exposure and conversion rates. For example, during National Day, you may try to appropriately extend the ad placement duration.

3. Nighttime Peaks Some customers continue browsing the platform for products late at night, especially from 800 PM to midnight. These customers have relatively high loyalty. Properly placing ads during the evening can help boost exposure and order conversion rates.

II. Optimization Techniques for AliExpress Direct Express Advertising

1. Reasonable Keyword Settings Keyword setting is the core of promotion. Choose keywords with high relevance and large search volume based on product characteristics. At the same time, pay attention to keyword matching methods and select precise or broad matches according to actual situations.

2. Adjusting Ad Placement Strategies Timely adjust ad placement strategies based on market changes and product features. For instance, try setting different bids at different times or adjust ad placement positions according to customer browsing habits.

3. Optimize Images and Descriptions Images and descriptions are key factors in attracting customers. Ensure that images are clear and beautiful, descriptions concise and clear, highlighting product features and advantages. Also, keep an eye on competitors' ads and descriptions, and make timely adjustments and optimizations.

4. Monitor Data and Adjust Regularly check ad placement data, analyze which ads perform well and which do not, and promptly adjust ad placement strategies and keyword settings based on feedback.

In summary, choosing the best time slots for ad placement and applying reasonable optimization techniques are key to improving the effectiveness of AliExpress Direct Express promotion. Sellers should base their placements and optimizations on actual conditions, combining relevant data and techniques to enhance product exposure and conversion rates.

III. Conclusion

This article has analyzed two aspects the best time slots for AliExpress Direct Express advertising and optimization techniques. First, choose suitable time slots based on customer online time patterns; second, apply reasonable optimization techniques such as setting keywords properly, adjusting ad placement strategies, optimizing images and descriptions, monitoring data, and making adjustments. These techniques can help sellers improve the effectiveness of AliExpress Direct Express advertising, enhancing product exposure and conversion rates. I hope this analysis will be helpful to all sellers.