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Analysis of Single Logistics Model in Cross-Border Import E-Commerce

ONEONEJun 02, 2025
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Development and Challenges of the Single Logistics Model in Cross-border Import E-commerce

In recent years, the cross-border import e-commerce industry has experienced rapid growth, with an increasing number of consumers choosing to shop overseas to meet their purchasing needs. Against this backdrop, the single logistics model has become a new trend in the cross-border import e-commerce sector. This article will explore the single logistics model in cross-border import e-commerce by analyzing its current development status and challenges based on recent news reports.

Analysis of Single Logistics Model in Cross-Border Import E-Commerce

I. Development of the Single Logistics Model

The single logistics model refers to the practice where a cross-border e-commerce platform uses one logistics company to handle product delivery and after-sales services. This model emerged primarily to address issues such as long logistics times, low efficiency, and difficulties in after-sales service handling. By establishing partnerships with logistics companies, e-commerce platforms send goods to designated locations. Consumers place orders through the platform, and the products are delivered directly to their homes via the logistics provider. The advantages of this model lie in simplifying the delivery process, reducing costs, and improving efficiency.

II. Challenges Faced

Despite its numerous benefits, the single logistics model still faces several challenges in actual operation.

Firstly, logistics time is lengthy. Due to the involvement of multiple countries in cross-border logistics, the long transport distance results in extended delivery times. This not only affects the consumer shopping experience but may also lead to damage or loss of goods during transportation.

Secondly, return processing is difficult. Because of the long logistics time, consumers may become dissatisfied with the quality, size, or color of the product and opt for returns. However, e-commerce platforms operating under the single logistics model often lack well-established return mechanisms, leading to inefficient after-sales services.

Lastly, logistics costs are high. Cross-border e-commerce platforms need to pay additional freight and warehousing fees due to collaborations with multiple logistics providers. Under the single logistics model, platforms typically concentrate the distribution of goods to specific regions, which further increases logistics costs.

III. Countermeasures

To address these challenges, cross-border e-commerce platforms can adopt the following strategies

Firstly, optimize logistics routes and delivery methods. By working closely with logistics companies, reasonable delivery routes and methods can be established to shorten logistics times and improve delivery efficiency.

Secondly, establish a comprehensive after-sales service system. Platforms should enhance communication and coordination with logistics companies to build a fast-response after-sales service system that promptly addresses consumer return requests.

Finally, strengthen cost control. Cross-border e-commerce platforms should negotiate reasonable freight and warehousing fees with logistics companies to reduce operational costs. At the same time, proper planning of product delivery and warehouse layouts can enhance logistics efficiency.

In conclusion, the single logistics model in cross-border import e-commerce, as an emerging trend, faces various challenges. However, through measures such as optimizing logistics routes, building a comprehensive after-sales service system, and strengthening cost control, it holds potential for better development in the future. Furthermore, with ongoing technological advancements and the gradual improvement of policies, the cross-border import e-commerce industry is expected to enjoy even broader development opportunities.

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