Can Shopee Price-Up Purchases Participate in Other Promotions? How Often Are Major Promotions Held Each Year?

Can You Participate in Promotional Activities After Using the Add-on Purchase Function on Shopee? How Many Major Promotions Are There Per Year?

The e-commerce platform Shopee, which is very popular in Southeast Asia and Taiwan, has attracted many consumers with its diverse promotional activities. Recently, some users have raised questions can they still participate in other promotional activities after using the add-on purchase function to buy products on Shopee? For those who are keen on shopping on Shopee, how many major promotions there are per year is also a key concern. These issues not only relate to consumers' shopping experience but also reflect changes in the platform's operational strategies.

According to Shopee's rules, users can usually continue to participate in other promotional activities after using the add-on purchase function to buy products. For example, Shopee frequently offers free shipping coupons and discount coupons, which can be used in combination during checkout to provide consumers with more benefits. However, whether these can be combined depends on the specific terms of each promotional activity. For instance, some activities may restrict users to choosing only one type of discount method, requiring consumers to carefully read the relevant instructions before placing an order.

This flexibility in the rules stems from Shopee's emphasis on user experience. As a rapidly developing e-commerce platform, Shopee continuously optimizes its services to meet the needs of different consumers. For example, in a promotional event in 2025, Shopee launched a combined discount offer of add-on purchase + free shipping coupon, attracting significant attention from users. This innovative promotional model not only enhanced user satisfaction but also brought higher traffic and sales to the platform.

In addition to the add-on purchase issue, consumers are also concerned about how many major promotional events Shopee holds per year. Based on past experience, Shopee typically schedules multiple large-scale promotional events throughout the year, with the most famous including the 9.9 Super Shopping Festival, the 11.11 Mega Promotion, and the 12.12 Year-End Grand Promotion. These events often come with substantial discounts, cashback, and gifts, serving as important tools to attract consumers.

Taking the 9.9 Super Shopping Festival in 2025 as an example, Shopee collaborated with brands to provide deep discounts across multiple categories, including electronics and home goods. According to media reports, during this promotion period, Shopee's order volume increased several times compared to regular days, demonstrating high consumer recognition. To further enhance consumer engagement, Shopee introduced live streaming for product recommendations, inviting well-known hosts to recommend products online, helping users gain a more intuitive understanding of product features.

It is worth noting that, besides the aforementioned large-scale promotional events, Shopee also occasionally runs smaller-scale promotional activities such as daily flash sales and time-limited purchases. Although these events are smaller in scale, their high frequency provides users with continuous opportunities for discounts. For instance, in early 2025, Shopee launched a Special Discount Day every Friday, offering users a series of low-priced items.

From a market perspective, Shopee's promotional strategy has achieved remarkable results. Public data shows that Shopee's GMV Gross Merchandise Value continued to grow rapidly in 2025, closely tied to its frequent promotional activities. The success of these events is inseparable from the platform's profound insight into consumer needs and its strict attention to detail.

In summary, the add-on purchase function on Shopee does not affect users' participation in other promotional activities. At the same time, its multiple large-scale promotional events throughout the year provide consumers with rich choices. For users hoping to get more value on Shopee, paying close attention to the platform's promotional dynamics and reasonably planning their shopping plans is undoubtedly a wise move. In the future, as Shopee continues to expand its business scope and services, we have reason to believe that it will continue to bring more surprises and convenience to consumers.