How to Cancel a Single Product's Promotion on Shopee?

How to Cancel a Single Product Promotion on Shopee

In the e-commerce industry, Shopee is a popular cross-border e-commerce platform, especially occupying an important position in the Southeast Asian market. For merchants, hosting promotional activities on Shopee is an essential method to attract customers and boost sales. However, sometimes due to various reasons, merchants may need to cancel a specific product promotion. So, how can merchants cancel a single product promotion on Shopee? This article will provide clear guidance based on Shopee's relevant functions and operational processes.

Firstly, it is crucial for merchants to understand Shopee’s activity setup mechanism. Shopee offers a variety of promotional tools, such as coupons, discount promotions, and limited-time discounts. These activities are usually linked to specific products, allowing merchants to adjust them through the backend management interface. If a merchant finds that a particular product no longer needs to participate in a promotional activity or requires modification, they can follow these steps

Step 1 Log in to the Shopee Merchant Center. Merchants need to visit the official Shopee website and log in to their account at the merchant center using their username and password. During the login process, ensure correct input of credentials and verify identity via mobile verification code. Once logged in successfully, proceed to the product management page.

Step 2 Select the product to edit. In the product management page, locate the specific product whose promotional activity needs to be canceled. Merchants can quickly find the target product using the search function. Once identified, click the corresponding edit button.

Step 3 Enter the product details page. On the product detail page, merchants can see the current status of the product's promotional activity. If the product is currently participating in a promotional activity like a limited-time discount or discount promotion, merchants can directly modify or cancel it from this page.

Step 4 Cancel the promotional activity. On the product detail page, find the promotional activity option and enter the activity management interface. Here, merchants can choose to cancel the current promotional activity. It should be noted that some activities may not be directly cancellable but require manual adjustment of activity time or amount. Merchants should carefully read the prompts and complete the required operations accordingly.

To ensure error-free operations, it is recommended that merchants keep records before canceling an activity. For example, record the start time, end time, and rules of the activity. This will provide reference when restoring the activity later. Additionally, merchants can use Shopee's data reporting features to review the impact of the activity on product sales, enabling more reasonable decision-making.

Besides the above steps, Shopee also provides customer support services. If merchants encounter difficulties during the operation process, they can contact Shopee's customer service team for assistance. The customer service team typically responds promptly during working hours, helping merchants resolve issues.

It is worth noting that Shopee's promotional activities are not limited to individual products but can also apply to entire stores or combinations of multiple products. When formulating promotional strategies, merchants should fully consider market demand and competitive environment, reasonably planning the scope and intensity of promotional activities. For example, long-term promotional activities can be set for best-selling products, while short-term promotions can be used to clear inventory for slow-moving items.

In recent years, with the rapid development of the e-commerce industry, an increasing number of merchants have begun to pay attention to the importance of online marketing. As a leading e-commerce platform in Southeast Asia, Shopee provides merchants with extensive growth opportunities through its rich promotional tools and flexible operating methods. According to statistics, in the first quarter of 2025, the number of active merchants on the Shopee platform increased by approximately 30% year-over-year, and sales also achieved significant growth. This indicates that an increasing number of merchants are expanding their businesses and promoting their brands through Shopee.

In conclusion, canceling a single product promotion on Shopee is a relatively simple yet cautious task. By following the aforementioned steps, merchants can successfully complete the operation and ensure normal business operations. At the same time, merchants should maintain good communication with the platform, promptly understand the latest policies and feature updates, thereby better adapting to market changes and enhancing competitiveness. It is hoped that this article will provide valuable references for merchants, helping them achieve greater success on the Shopee platform.