Shopee Product Image Format Requirements

Shopee product image requirements vary depending on the category and the platform's policies, but generally, they must adhere to specific guidelines to ensure a consistent shopping experience for users. For instance, images should be clear and high-resolution, with a minimum resolution of 600 x 600 pixels, which is the recommended size for product listings. This ensures that the products appear sharp and detailed when viewed on both desktop and mobile devices.

The platform also emphasizes the importance of using pure white backgrounds for most product images. This not only highlights the item being sold but also aligns with Shopee’s aesthetic standards. Additionally, the use of multiple images from different angles is encouraged, as it provides potential buyers with a comprehensive view of the product. Shopee suggests including at least three images per listing, showcasing the front, back, and any unique features or details.

In terms of file format, Shopee supports several common formats such as JPEG, PNG, and GIF. However, JPEG is typically preferred due to its balance between quality and file size, making it easier to upload without issues related to bandwidth or loading times. It’s important to note that animated GIFs should only be used if they add value to the product presentation, such as demonstrating how an item works or functions.

Avoiding cluttered or busy backgrounds is another key requirement. The focus should always remain on the product itself. This means no additional objects or distractions in the frame unless they are directly relevant to the item being sold. For example, if selling clothing,

Furthermore, Shopee prohibits the inclusion of any text or logos on product images unless explicitly allowed by the platform. This rule exists to prevent confusion among shoppers who might mistake promotional content for actual product information. If you wish to include text, ensure it complies with Shopee’s guidelines regarding branding and marketing messages.

Lastly, optimizing your images for SEO purposes can significantly enhance visibility within the marketplace. Including descriptive alt tags and filenames that accurately reflect the contents of each image helps search engines index them correctly. This practice improves the chances of appearing higher up in search results when users filter through categories or perform keyword searches.

To summarize, following these guidelines will help sellers create appealing and professional-looking listings on Shopee. By focusing on clarity, simplicity, and compliance with platform rules, businesses can increase their chances of attracting more customers and driving sales. Always refer back to Shopee’s official documentation whenever updating your strategy to stay informed about any changes in policy or best practices.